In today’s episode, I have a great conversation about online and telepractice therapy services with the founder and CEO of BlinkSession.com, Eric DeGrove. Eric and his wife, Rikki DeGrove, CCC-SLP started a new outpatient clinic about 2 1/2 years ago, Sprout Therapy Services in Colorado Springs, CO but suddenly realized many of their patients were coming from far away. Since Eric’s background is in programming, he jumped onto the opportunity and that’s how BlinkSession was born!
In today’s episode, we discuss why Eric built Blink Session, Opportunities to Offer Services Online, The Biggest Challenges to Offering Services Online, and then Eric offers online-based Private-Practice Startup Advice for people wanting to enter the space.
In this episode:
01:45 – Value, Value + Value !!
02:58 – Home Based Treatment
05:50 – Telepractice and Billing
06:15 – Today’s topic – TeleTherapy
08:28 – About BlinkSession
13:31 – Online Speech Therapy
17:02 – Easy Solution for Teletherapy
18:38 – HIPPA Compliance and Teletherapy
20:18 – Setup, Programming and Teletherapy
25:10 – Recording Teletherapy Sessions
30:21 – Speech Therapy is improvement for Your Patients
31:00 – Added Value for Patients
Now a lot of it goes back to what I said earlier about focusing on the results. The result of Speech Therapy is improvement, improvement of your patients life of whatever their therapy goals are. The goal is not just to do therapy. The goal is to see their lives improved and so this online tele therapy option offers that a different way to achieve the same goals.[Commercial]
Well, Hello everyone you’re listening to the Speech Therapy Private Practice StartUp Podcast. This is episode number 45. My name is Kyle Meades and I’m a Speech Pathologist since 1993. And these podcasts are designed to help you improve your business and your life one Podcast at a time.
Welcome back to the show everyone. Thanks again for all the emails and all the questions and as of today, today is Sunday November 25th 2018. We have well over forty one thousand seven hundred and sixty six listeners to the show and I’m super delighted you guys are out there. And if this is your first episode Welcome to the Speech Therapy Private Practice StartUp Podcast, and I hope you find everything that you need to grow, scale, start your own Speech Therapy Private Practice. I know you’re in the right place, lots of people get value here every single month and if you don’t mind you hear me say it time and time again, Value is what you get in the absence of money. These podcasts are absolutely free for you, so if you wouldn’t mind just go to the Android or iOS platform of your choice and leave some good five star feedback so that other people just like you can get the same valuable information that you’re receiving now, they can find it much simpler if you would just do your part and leave some feedback.
Also we have a space available for the perfect student that’s when you fly into Tucson and work with me hand in hand and we’ll show you how to get credentialed, how to bill and how to grow, scale, work on your referrals, all the things that you need to know. It’s a supercharged system to get you ready to go in Speech Therapy Private Practice. But a lot of people just can’t leave their job and if that’s where you are right now we have another option where you can get training from me and I’m there to help you. It’s the Private SLP All Access Community and you can find these options at privateslp.com/coaching.
Now I wanted to jump in today and answer a question. We had a listener and her name is Stacy and she was wanting to know if we are able to treat individuals in their home that have been discharged from home care or maybe they’ve maxed out their Medicare benefits. She goes on to say that she works with adults and the geriatric population, strokes and traumatic brain injuries. She’s got referrals to see these families in their home and she knows that these folks they can’t get to the outpatient clinic. But she’s more than willing to go and see these people in the home setting.
And so she wanted to know if they can pay cash and she wants to see those patients and so that’s what she wanted to know. And my big disclaimer here I’m not a lawyer. I don’t want to be a lawyer but I will say this. You want to double check and make sure that you don’t have a contract with Medicare. I mean you may want to have a contract with Medicare but I guess the main issue here is you can take someone’s cash if you’re not in network with that person’s insurance plan and you just might find out if you work for long term care centers. You may already have a Medicare contract attached to your NPI number, so you definitely want to call. If you go to cms.gov, that’s the Center for Medicare & Medicaid Services, you can reach out to them, give them a call and give them your name and NPI number. You may find that you are already in the Medicare system and if you are you may want to think twice about taking cash from that person because if you are a network provider from Medicare services you’ve got a bill those Medicare plans appropriately and accurately.
So it’s a contractual issue and again I’m not a lawyer but I do know that if you are in network with any plan, that could be Blue Cross Blue Shield, Aetna, Humana, UnitedHealthcare, Tricare or any other plans when you are in network you’ve got to provide that service to those patients under those rules that you signed in that contract. So you might want to just do your due diligence and double check if you’re in network.
There’s nothing wrong if you’re not credentialed with any health insurance plans and you want to see people in the home. That’s fine. If you have an agreement you can do that. In the All Access Community, we talk about how to bill insurance companies if you do have those patients that you see that are in network with those plans that you’re credentialed with. We show you how to bill it and how to collect it. Also too when someone has Medicare especially with these geriatric patients they also might have other insurances like they might have Tricare for Life or they might have Blue Cross and Blue Shield. You need to build those plans first because any sort of government plan wants to be the pair of last resort. Any Medicaid plans or any Medicare plans they always want to be the pair of last resort. So there’s other plans that you need to bill appropriately first if you’re in network with those other plans. So that’s just something to think about.
And today what I want to do is I want to talk to you about teletherapy. And recently I had a gentleman named Eric DeGrove. He reached out to me. He is the president of Blink session and you can find him at Blinksession.com. He is a programmer and he is the CEO of Blink session. He reached out to me and wanted to tell me about his software platform that he has made from the ground up and it allows someone to perform teletherapy sessions, bill it, get paid and had a schedule on his platform. And it’s just really nice to see another person out there really making a change and making a difference in other people’s lives through the platform of teletherapy. His wife is a speech pathologist and they own sprout therapy services out in Colorado Springs, Colorado. So when he reached out to me he wanted to let me know that they started out as a brick and mortar business but they found that they really had another opportunity to help people that couldn’t get to their clinic for Speech Therapy services and that’s where this whole idea of blink session got started. So in the interview that we complete today we talk about why he built blink session and some opportunities to offer services online. We talk about the biggest challenges to offering services online. And then his Online Private Practice startup advice so anybody out there who has an interest in teletherapy or maybe is thinking about starting a teletherapy business or some sort of addition to your own Speech Therapy Private Practice, this is the episode for you.
Let’s get started,
Kyle: Hey Eric! How you doing today?
Eric: Doing good.
Kyle: Hey, how was your Thanksgiving?
Eric: It was really good, had a good time with family and ready to get back to work here before Christmas.
Kyle: That’s awesome. Yeah I just got off the plane, got out of Baton Rouge in New Orleans and I’ve been doing that whole vegan diet thing. But once a year I go crazy and ate too much crawfish, grow oysters and fresh seafood.
Eric: You got to dig in once in a while.
Kyle: Oh yeah. Hey, tell me about this blink session program you made. Why do you do that?
Eric: Yeah, So my wife and I we live here in Colorado Springs and she’s been a Speech Therapist for 13 years now. And my background is in software development. We founded a clinic here two and a half years ago and during the time, that we were starting up we were looking for business. We noticed that a lot of our clients were coming from further out from our location out in rural areas and we thought maybe this is a business opportunity for us. Maybe this is an opportunity to serve people who are on the outskirts of the city but do it online. And so we looked into doing Tele practice or Teletherapy and at that time this was about two years ago. So about six months after we started our practice there was really only one software package available specifically for doing Speech online. And it wasn’t very good and it wasn’t selling well. And so since I had that background in software development I thought, let’s look into building something to help Speech Therapist do Speech therapy online to take what they do in person and to do it online. And so that was kind of the impetus for creating this software.
Kyle: Man what an idea. We have a lot of emails, all my listening audience sends me emails all the time about software. In our clinic, we had the same scenario. We serve southeast Arizona and the outlying areas but sometimes we have people who are an hour and a half out and they just really don’t have the time to be driving back and forth from the clinic. And once in a while we’ll do some Skype sessions but from what we’re talking about the other day, we had a little chat the other day and I guess Skype is not the way to do it. Is it?
Eric: Yeah and when we were looking at software two years ago for our Private practice and we found nothing in the market really. What I wanted to do was to make it easier for my wife to do therapy online. And so we thought well I can use Zoom, Skype, these products that were designed for personal chats or business meetings we can do that. But they don’t really help the therapist get used to doing therapy online or they don’t provide that feature set that therapists really needed. And so that’s what my heart was. What I really wanted to do was make it easier for therapists to start doing therapy online.
Kyle: That’s great. Now in your software blink session, does your platform take payments? Does it allow the therapist to manipulate the environment? If you have online tools, tell me little bit more about that?
Eric: So if you go to Skype or Facetime in any of those products we’re used to using, they’re typically pretty easy to use especially Facetime. You can get on you have a video call with somebody and some of them like Skype now and Zoom, particularly Gotomeeting those products have screen share so you can share maybe a window of your computer or you can share the whole screen.
And so that’s a tool that a lot of therapists were using to kind of provide interactivity in the session. Well there’s other things that you’re doing within a session that we wanted to help with. And there’s things you’re doing outside of the session that we really wanted to help with. So I said that one of our goals was to make a software platform that made it easier and so we started with this idea of resources that when you’re a therapist when you’re SLP you’re using flash cards games with kids definitely you’re using exercises, all these different types of resources that are aiding you in teaching and going through exercises with your clients. And we wanted to replicate that online with resources that would work seamlessly in the virtual space. So if your client was on an iPad and you’re on a computer that you could bring up that resource and it would work well in that setting.
And so we started with that and we developed a resource catalog but we wanted to develop a resource catalog that enable people to be creative and invited other therapists to share it with each other so instead of just making a few apps or games that we allowed you to use in blinksession we made a store where you can share and sell with one another. And so that’s really the central focus of blinksession. But so there are so many other features that we saw that therapists were needing when they do the sessions Online. And one of those is Writing notes, your Soap notes. We didn’t want you to have to go to another program to write your notes so you can write them all in this session. We didn’t want you to have to have a different payment processors say you wanted to take credit cards online your clients and do that. You can schedule appointment reminders, all these little features you can learn about the features at Blinksession.com. But we wanted to create the tools that make it easier for not only you to do therapy online but for you to run your business online so that your clients had a place to log in and they could see things you’ve shared with them they could pay their bills. They could see appointments all those little things. So our goal Kyle was really just to make it easier particularly for that Private Practice Startup, for that private practice person that speech therapist to get into this world of Teletherapy.
Kyle: That’s awesome. I have some of the All Access community members. I threw that out there when you reached out to me, I threw that link to Blinksession.com so they can learn more about it as well.
Now explain to me a little bit more. Do you have to be on the same platform if somebody is using like an android tablet or an iPad tablet, I guess is an old School Speech pathologist. I’m working with these kids. One on one in the clinic and we’ve got our iPads or tablets or we’ve got that kid right in front of us. Can you actually take like the iPad or what’s on your screen or in the Android device, it’s right on your platform there? So the other person on the other hand can see that.
Eric: Yeah, so this is a question I get a lot from people looking to get into Teletherapy or Telepractice, is because we’re used to using. I’m not used to it because I’m not a therapist. I know my wife like you she’s used to using her iPad. I think we have three of them at our clinic for even evaluations, to play games. And it makes sense because now I have three kids. They’re 5, 9 and 11 and my 5 year old would be on an iPad 24 hours a day. If we didn’t stop her from it. But she’s used to an iPad, it makes sense to her. It’s something she can interact with in a therapy setting. We’re used to using that technology and so the natural thing is to think, can I just use this technology in a Tele situation? Well one thing you have to think about when you’re doing therapy over the Internet is that whatever you do on your side on your computer has to be replicated on the other side, their computer or their device. And so I always remind people that because there are some technical differences that you really have to be aware of that maybe you’re sharing from your iPad over screen share and you figured out how to do that to your student on the other side. But you have to think about that they can’t touch that. They’re used to touching it and manipulating it with their fingers. So what we found and what we want to do at Blinksession is kind of provide alternate ways that we know will work on both sides of it that they’ll replicate if that kid’s on an iPad at their home and you’re on a computer at your office. Does that make sense?
Kyle: Yes, so did they have to have a touch screen on their end to interact with the program on your side?
Eric: So with Blinksession, technologically one of our tech goals was to make it compatible no matter what device you’re using. So we wanted that solution where people didn’t have to download anything. I get tired of having to download a new program every time someone want to have a meeting with me. And so we wanted to make it all in the browser. So on Blinksession, if you’re on a iPad you simply bring up Safari. You go to blinksession.com, log in and you’re ready to go. If you’re on a computer, you can use chrome, safari, Firefox, you just log right in. There’s no software to download and it will work seamlessly no matter what platform you’re on, as long as you’re on one of those browsers. So we try to make it super easy that way not having to download software.
Kyle: That’s great. When I’m interacting with my podcast audience when I’m sending out emails I’ve got these things called API keys that one program’s got to have an API key to communicate with the other program. And sometimes you got five or six things going on in the background. It can get really challenging. How easy is this for your average Speech Pathologist who isn’t tech savvy to operate?
Eric: Oh yes. Super easy. If you can login and do Gmail you can do therapy online. I think anything new is going to take some learning. But at the same time our goal at Blinksession is to put ourselves in the shoes of a Speech Therapist. And so we’ve designed it to fit your working pattern to fit the features you need. And we say that a lot because a lot of therapists today are using Zoom or other products that were not designed for therapist and they don’t have that feature set that makes it easy for them.
Kyle: Right, I would think too there’s HIPPA compliant, that’s a big thing with skype or something like Zoom. What about your platform? Is that HIPPA compliant?
Eric: Yes definitely. And that’s another issue where I’ve just written three articles for our Website about this. Recently one yesterday where I was looking into not only security, and a lot of therapists will come and ask us. We were at Asheville last week and so we got a lot of questions about in the end encryption, are the video calls encrypted end to end and these technical things. And all those things are important of course Blinksession is a 100 percent HIPPA compliant but there’s so many other things to consider when you’re online. Things like data privacy, if I have a Skype call with somebody or I have a facetime call, is Microsoft or Apple or Google whoever they’re going to sell that data are they going to know. It’s super important that you use a platform that states they are HIPPA complaint. That they’re following rules that they’re underneath those regulations because you don’t want it to come back two years ago that you used a platform that wasn’t HIPPA complaint and some data got out that you had sessions with different people and so that’s why we take the security and privacy really seriously.
Kyle: Absolutely. I mean that’s a big deal. What about if somebody wants to review their sessions? Can the client log back in and go over sessions that they had last week? A parent wants to go over their own take exercises with a kid? How did they do that?
Eric: Yes, so going along with the features to help therapists we were just rolling out to be ready in about two weeks a recording feature so you can record sessions and then they’ll be stored in our cloud environment which is HIPPA compliant. You don’t have to worry about session recordings being on somebody’s laptop and getting sold but they’re there and then you can share those recordings with a patient. You could even go in and you’ll be able to record maybe a sample of how to do something and then you can share with the client. They can log in and then the parent could bring it up and interact with it. So we have those tools in place where they have a dashboard. Your client has a dashboard and they can go over things without you being there. So that’s one area of therapy we’ve really tried to help with is really that home programming piece.
Kyle: That sounds exciting. Do you have ever find out that your online practice is growing faster than your brick and mortar business.
Eric: Yeah, well the growth is amazing. We were at Asheville last week like I said and 18,000 people at this conference last week. But we must have personally spoken to 800 people who want to introduce tele therapy or they want to get into tell a therapy or they want to bring it into private practice. So I see both growing, and what I see is that there’s just such a need for speech therapist that any avenue where people get services is growing.
Kyle: Absolutely. You can expand your market, you can serve people that are homebound and they can’t get out of the house. In southeast Arizona, we have people like I was saying earlier two and a half three hours away that need therapy services and I know people even in the medical space, even UnitedHealthcare the insurance that I provide for our employees at no cost. There’s a nurse 24/7 that you can just dial it up and you can talk to the nurse and get a prescription online.
It’s amazing how doctors visits, nurse practitioner visits, therapy visits. It’s kind of going online now.
Kyle: Right. And it’s something that your average consumer, I’ve started five businesses that I’ve been involved in marketing and so I’m kind of addicted to entrepreneurship and so I study the trends a lot. But your average consumer is kind of expecting these services and as the therapies that could kind of be scary because what therapies has had a tele therapy class in their graduate program? Very few of them if any. And so that can be scary, so how do I provide this service when I don’t know how to provide it? Maybe you could share some ideas on that.
Kyle: Right. We were talking before this we have kids and my kid’s almost 13 years old. His generation they’re so used to standard people on the other end on their phone or they’ll have webcams going, they’re playing fortnite, they’re doing three different things at one time. For my son, it’s nothing just to pick up the phone and facetime his friends. I mean for me I’m pushing 49 at the middle of the month and it’s just totally different. But there’s so many people who like you were saying who are demanding these services now, not just a brick and mortar clinic where you’ve got outpatient speech therapy visits, but for those people in the outlying areas who really want these services and I’ve noticed too that it’s not just send somebody a PayPal link anymore and get paid. Insurances are starting to reimburse as well for online services. Did you come across any reimbursement issues at ASHA?
Eric: Yeah, it really wasn’t talked about much as I thought it would be in the courses. But I do know that CPT there’s a reason change in CPT codes related to where the service is rendered and things are definitely going that way that turns in reimbursements. But one thing I have learnt that’s really come to mind recently about transitioning from in-person to online services is that we tend to think a lot about how we do things in-person, how we’re used to doing them.
And then we think that is therapy, therapy is how we do it instead of the goals. When online so much of it is how do I achieve that same therapy goal online with a different method. Does that make sense?
Kyle: Well yeah. I mean and also just the technology behind it, it can be a nightmare. But over a Blinksession.com it sounds like you’ve got everything kind of under one roof. I was saying too like PayPal, do you guys use PayPal as your payment processor or is it through Stripe?
Eric: Yeah, we use stripe to integrate because it’s super easy. Once you have your Blinksession account just go in and click two buttons and you can link a stripe account. If you don’t have one you can set it up with your bank account and then people can pay online through the system. Of course you can definitely use another invoicing system outside of Blinksession. Some people have other systems they’re already using and so we just integrate that feature to make it easy for them.
Kyle: That’s awesome. So you’re able to schedule, you’re able to get paid, and you’re able to complete the sessions online. It sounds like you guys are really scaling this thing. What other features do you have coming up in the near future?
Eric: Right, so besides the recording we really see that it is an important thing where especially for the school setting. 80 percent give or take of online speech right now is a school setting. So a lot of companies will have a contract with the school who can’t find a therapist locally or they want the virtual experience for some reason. So they have that contract, they end up having meetings with the principal, Special Ed department, parents and to go over IEPs. So we wanted to introduce this recording features so that you could even record your session bring it up there in IEP meeting, you can bring up other documents and all these things. That’s a big feature for us coming out. The other one is we’re going to have a self schedule features. So right now you can log in say your availability for your schedule and then you can set it for other therapists in your organization. But we’ll have where client can log in and then they can schedule themselves if you’ve given them permission to do that. So that way you’re not dealing as much with having to talk to them on the phone. So those little features there’s about 100 other things we want to add definitely to make it easier to do therapy online.
Kyle: That’s great. Is it pretty costly to jump on a platform like this or is it something you can work in too or if you really wanted to jump on this platform and start out online. How would you do that?
Eric: With Blinksession, go to blinksession.com you can sign up for a trial, you can watch a demo or you can definitely you may ask any questions. And then what we’ve done is if you have five or more therapists, what we found is a lot of private practices that have five plus therapists they want to get into tele therapy but they’re going to be slow at it. So that makes sense. They’re going to ramp up, they’re going to start with maybe four or five. And so what we do is if you have enough therapists we’d give you a custom quote so that you’re not paying as much. Your paying for basically what you use. So go on blinksession.com let us know what your needs are then we can help accommodate the pricing that fits your needs.
Kyle: That sounds awesome. Yeah, there’s a lot of therapists out there who are emailing us. I probably get three questions a month about tele practice, tele therapy and just starting out. That sounds like this is a really exciting space for you guys and just to think that you guys started with a brick and mortar speech therapy business and then just said, “Wow what a niche. That’s where it’s at. Just niche niche niche.”
Eric: Exactly, in niche you bring that up. It’s so important when you get into any business especially online space because when you go to Google.com you put in a service. You’re competing with everybody, everybody in the country or everybody speaks English for your services and so having that niche is important. In software it is really important from our perspective because we wanted to build something that fit the needs of therapists, not just the needs of people who wanted to have a video meeting. So that was important to us.
Kyle: Do you find that more therapists that you spoke to offered ASHA? Were they working more with pediatrics, articulation or did you see more people with strokes and traumatic brain injury or aphasia type therapies or was it kind of a little bit of both?
Eric: Well really all over the place, I think any speech therapist is going to know that kids are the majority and then with so many schools having big needs. The school tele therapy space is huge, but honestly our biggest user right now is a clinic that does a facial treatment. So people who have had strokes and obviously your audience would know what a facial treatment is for.
Eric: But the thing I’ve noticed is that the more specific your therapy is especially in private practice, the more niche specific your therapy is, the better you’re going to be online. So say you do aphasia therapy and you’re really good at that. You’re one of the best in the world at that. It’s gonna be easier to market that to faraway places because you’ll become known as that person, clinic that can do this really well. And people will be willing to go online and do it. And it may be that population who’s had strokes it’s easier for them to get on a computer. You might not think that somebody who’s elderly or over 70 could get on a computer and easily do this but it might be easier for them to do that than to find transportation to a clinic.
Kyle: Even in our clinic some of our patients rely on the back of the insurance card, there’s free transportation to and from the clinic. But sometimes there’s three or four people on those Van trans and the patients late. And sometimes they miss half their session. It’s not their fault but they’re totally dependent upon public transportation, Van Tran through the Medicaid or Medicare system and it’s frustrating for them. And you’re right, my dad who’s 83 I was talking to him and he’s looking to get one of these IMax that we built for our clinic. We just switched over to an online medical records documentation system. So we’ve got these IMax that I built later in the clinic and he wants me to mail them one so he can start jumping online and learning about this stuff. So I mean that’s my dad totally from the Southeast Louisiana, 83 years old from a small town and he’s really thinking about. And he’s texting too that’s the funny thing and he’ll face time you once in a while. Times are changing.
Eric: Right. Well somebody motivated to come in like that who’s going to be motivated to go to a clinic, do therapy. They’re likely going to be motivated to learn what they need to learn to get online and now a lot of it goes back to what I said earlier about focusing on the results. The result of Speech Therapy is improvement, improvement of your patients life of whatever their therapy goals are. The goal is not just to do therapy. The goal is to see their lives improved and so this online tele therapy option offers that a different way to achieve the same goals.
Kyle: This is really interesting. I’m glad you reached out to me so we can tell our listening audience about blinksession.com. Is there anything else that somebody would need to know about before jumping on blinksession.com? Any last words.
Eric: No, I would encourage your listeners especially in that Private practice space to kind of think of tele therapy as another option to your in-person therapy. I consult a lot of businesses that want to get online and they want to get into that online space, they want to sell products online. And you’re not going to compete with Amazon.com to sell products and the same is true with therapy. There’s several companies that are big and they dominate Google and you’re not going to really compete with them.
But what you can do is go around to those doctors and those other people that referred you and present this as an option. I think that’s a really good way to get started to say, “Hey, we have this tele therapy option. We can provide it online. We have a platform. It’s HIPPA compliant.” All these things and show them the benefits of doing therapy online. Show these refers, how much you can serve people who can’t get to your clinic and those things. Think of it as the same way you would think of doing in-person therapy and that’s really the last word of advice I’d have.
Kyle: Yeah. And I guess with patient permission too you could probably show a referring doctor or pediatrician an actual session. May be a 30 or 40 seconds in a session and show him how the kids or the adults really respond to that technology.
Eric: Definitely. You got to think as a marketers, as somebody who’s coming in with a new idea and showing them even research articles, look up things. Be prepared when you go in because not everybody is going to be familiar with this or familiar with its efficacy. I think you’ve got to be prepared. But I really would encourage you guys to focus on getting people to referred you for Tele practice. You’re not going to get a lot of customers just you by putting an ad on Google or Facebook, but really focus on that and focus on those people in your community that maybe can’t make it to your clinic or they’re a little too far out, but you can provide this service online as another option.
Kyle: Yeah I know a lot of people when they reach out to me or they join the PrivateSLP All access community, people are tired they’re frustrated they’re working 50 hours a week and they think if they just hang that shingle and start that business that those patients are going to just start rolling in. And sometimes it’s just not like that and and that’s why I tell people to please take it so and do your homework and really focus on the patient. This is not about just filling clinic space this is about outcomes. Like you were saying earlier this is focusing on the outcomes and making people better focusing on the patient. And the more that I focus on the patient the better everything gets. The therapists have their work the patients get their help and everybody has. But I think a lot of people they get frustrated because it just doesn’t happen fast enough and I’ve said that before in a previous podcast. This is a long game, this takes years and I’m sure you know your wife is a speech pathologist. When she started that clinic it’s not like people were being in on your door to jump in and when you open those doors.
Eric: No, Speech pathology is one of those things where there’s so much business out there. But that doesn’t mean that people are automatically going to know you exist. I can definitely prove that. Same with software you do have to take the time to get out there let people know you exist. And with Online therapy to me it’s just that other piece that your competitors probably in your city are providing it’s that other thing. But you really have to be focused on it and say add a page on your Web site. This is Tele therapy this is why it’s effective and then start really a concerted effort to market it to your community.
Kyle: Right. Make it meaningful. Absolutely right. Well Eric thanks for coming on the show today and I know the listeners got a lot of information today and the best place to reach you is.
Eric: Yeah, blinksession.com and then if you have any questions there’s a contact form. Definitely let us know. We provide all kinds of services besides the software, we do consulting, for bigger companies custom development and different things, training, we can provide training for your staff in different things we’re here to help people. And that’s our goal is we’re here to help Speech therapists and other types of therapies get online get their services online and succeed online.
Kyle: Awesome. Eric thanks again.
Eric: Thank you Kyle.